Research focus In this research document, we showcase recent examples of integrated reporting. Based around our integrated reporting framework, these examples demonstrate how certain companies have combined financial, social, environmental and governance information. With these reporting ‘snapshots’, we want to show that the many hurdles involved in integrated reporting can be overcome. This is because we know that for those companies yet to take their first steps in integrated reporting, the process can seem daunting. Companies must realise that an integrated report cannot be achieved without a fundamental rethink of business systems and activities; and closer collaboration is also needed between different teams and units within an organisation. In recognition of these challenges, we have created this suite of research documents to shed light on key issues and stimulate debate. This document in particular includes a wide variety of examples. By analysing the progress already made in this relatively new field, the documents are intended to support senior managers as they embark on their integrated reporting journey. They aim to help companies seize the opportunities and maximise the benefits that integrated reporting presents. And finally they aim to show that, by embedding sustainability within their business model, strategy and management processes, companies can begin to rebuild stakeholder trust and confidence in the corporate world. www.blacksunplc.com © Black Sun Plc 2011 3
