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Strategic This group includes companies which view sustainability as a key driver of strategy and aim to play a part in driving the world toward sustainability. This includes companies that do not fit in the first two categories, with little direct impact, and businesses that are not creating sustainable solutions, but those that are recognising their role in society and promote sustainability as a means of differentiation and competitive advantage. This category includes companies operating in main sectors such as: technology, financial and some consumer industries. www.blacksunplc.com © Black Sun Plc 2011 43